WHRconsumer cyclicalnyseupdated 10:33:11 PM

Whirlpool Corporation logoWhirlpool Corporation

Whirlpool Corporation (WHR) is a consumer cyclical company operating in furnishings, fixtures & appliances. Results are tied to consumer spending, wage trends, and macro cycle strength. This analysis page tracks valuation context, trend strength, and downside risk over time.

Price

$30.67

-2.32% today

Risk

High

40.7% vol · 30d

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Key facts, as of

As of September 29, 2026, Whirlpool Corporation (WHR) trades at $30.67, down 60.9% over the past year. Its 52-week range runs from $30.30 to $94.82; the price is 67.7% below that high. It sits 43.3% below its 200-day average of $54.10, the usual sign of a long-term downtrend. Its 30-day volatility is 40.7% annualized, which we rate high risk. It has a trailing P/E of 10.1 and a dividend yield of 9.90%.

Cite: Portfolio Terminal, "Whirlpool Corporation (WHR) stock analysis", 2026-09-29. https://portfolio-terminal.com/analyse/whr

01Market

Where it trades today

Market cap

$2.00B

Price / earnings

10.1x

Beta

1.15

swings more than the market

Dividend yield

9.90%

Volume

2.43M

avg 2.50M

50-day average

$37.96

200-day average

$54.10

30-day trend

bearish

52-week rangenear the bottom of its year
low $30.30$30.67high $94.82

trading 1% of the way up its 52-week range

02Price

How the price has moved

30-day price-24.90%
30 days ago$40.84 → $30.67today
1-year performance-61.7%
$45$61$77OctNovDecJanFebMarAprMayJunJulAugSep
WHR · 52 weeks$80.05 → $30.67
03Decision

What to weigh before acting

decision support3 sources

What Matters Now

  • Demand sensitivity, pricing power, and how exposed the business is to macro slowdowns matter more than headline growth alone.
  • WHR trades at 10.1x earnings versus 20.0x for the sector, which means the rerating case depends on proving the discount is too harsh.
  • Recent realized volatility is running around 40.7%, above the sector norm of 26.0%, so position sizing matters more than usual.
  • WHR remains in a bearish short-term trend and sits 67.7% below its high, which raises the bar for any thesis that depends on fast multiple expansion.

Portfolio Use Case

  • WHR is more relevant for investors who want some income support alongside price appreciation, not just pure growth exposure.
  • The risk profile looks balanced enough for a diversified core-plus portfolio, provided the position size reflects sector concentration.
  • It is best monitored alongside valuation discipline, because strong narratives in consumer cyclical can stay expensive longer than expected.

What Would Change the View

  • A recovery in price alone would not be enough to improve the view; the thesis needs confirmation from improving business or valuation signals.
  • Volatility is already above the sector norm, so even a correct long-term thesis can be painful if the position size is too aggressive.
  • The view would need revisiting if peers such as AMZN, TSLA, HD start winning the marginal flow or posting cleaner operating momentum.

Methodology

  • Price, market cap, beta, yield, and liquidity fields for WHR come from Yahoo Finance quote and summary data.
  • 30-day volatility is calculated from recent daily returns and annualized using a 252-trading-day convention.
  • Sector context uses stored benchmark averages for Consumer Cyclical so each page compares the ticker against a stable peer baseline rather than against the whole market.
  • Peer comparisons use the Portfolio Terminal coverage set and highlight nearby listed alternatives such as AMZN, TSLA, HD.

Sources

  • Yahoo Finance quote dataopen →

    Live quote, valuation, beta, yield, and volume fields used for WHR. Last refresh: Sep 29, 2026, 10:33 PM.

  • Portfolio Terminal methodologyopen →

    Explains how analytics, refresh cadence, and portfolio interpretation work across the product.

  • Peer set and coverage context

    Comparative context for this page is anchored around nearby tracked names such as AMZN, TSLA, HD.

Editorial note · Written by Portfolio Terminal Research. Template updated 3/24/2026, market data refreshed 9/29/2026, 10:33:11 PM. Built for research and portfolio monitoring, not personalized investment advice.
04About

What Whirlpool Corporation does

profile

Whirlpool Corporation manufactures and markets home appliances and related products and services in the North America, Latin America, and internationally. The company's principal products include refrigerators, freezers, ice makers, and refrigerator water filters; laundry appliances, and commercial laundry products and related laundry accessories; cooking and other small domestic appliances; and dishwasher appliances and related accessories, as well as mixers. It markets and distributes its products primarily under the Whirlpool, Maytag, KitchenAid, JennAir, Consul, Brastemp, Amana, InSinkErator, affresh, Gladiator, Swash, everydrop, Eslabon de Lujo, and Acros brands. The company sells its…

Employees

41,000

Industry

Furnishings, Fixtures & Appliances

Headquarters

Benton Harbor, United States

05Analyst Consensus

What analysts expect

WHR carries a hold consensus from 12 analysts, with an average price target of $50.67 versus $30.67 today (+65.2%). Targets are estimates and can move quickly after earnings.

Consensus

Hold

Average target

$50.67

$31.00 to $137.00

Upside to target

+65.2%

Analysts covering

12

Consensus aggregated by Yahoo Finance. Targets are estimates, not forecasts.

06Financial Strength

How the business is doing

WHR generated $14.92B in trailing revenue (-6.8% year over year), with a 1.3% net margin, and -$485.38M of free cash flow, against $6.82B of net debt.

Revenue (TTM)

$14.92B

Net margin

1.3%

Revenue growth

-6.8%

Free cash flow

-$485.38M

Gross margin

13.6%

Operating margin

1.6%

Return on equity

5.9%

Total cash

$1.24B

Total debt

$8.06B

Earnings growth

-1.1%

07Annual Financials

The numbers, year by year

annual financials4 years
Fiscal yearRevenueGross profitOperating incomeNet incomeEPSFree cash flow
2025$15.52B$2.39B$727.00M$318.00M$5.68$81.00M
2024$16.61B$2.58B$866.00M-$323.00M-$5.87$384.00M
2023$19.45B$3.17B$1.14B$481.00M$8.76$366.00M
2022$19.72B$3.07B$1.22B-$1.52B-$27.18$820.00M
Company filings via Yahoo Finance. Refreshed 9/29/2026.
08Next Earnings

When it reports next

Next report

Oct 28, 2026

EPS estimate

$1.25

Revenue estimate

$3.97B

Estimates aggregated by Yahoo Finance. Dates move and estimates change until the report lands.

09Sector

How it sits in consumer cyclical

Discretionary spending sector sensitive to economic cycles, including retail and automotive.

versus the sectorWHR vs average
metricWHRsectorverdict
price / earnings10.1x20.0x↓ 50%
beta1.151.20less volatile
dividend yield9.90%1.20%above average
30-day volatility40.7%26%higher risk
10Peers

The companies it competes with

WHR beside the consumer cyclical names it is usually measured against.

competitors4 companies
companypricemarket cap
Whirlpool Corporation logoWHR$30.67$2.00B
Amazon.com Inc. logoAMZN$246.67$2.66TTesla Inc. logoTSLA$352.84$1.39TThe Home Depot logoHD$288.04$287.37B
Any row opens that company's own analysis.
11Technicals

What the chart is saying

In a downtrend, below both moving averages.

downtrend
whr · daily
50-day 37.96200-day 54.10resistancesupport
50.0060.0070.007030RSI 14 · 29volR 38.62R 35.8430.67AprMayJunJulAugSep
Daily candles · WHRLevels are zones where the price turned at least twice in the last year. Last close $30.67 on 2026-09-29.

RSI (14)

29

oversold

vs 50-day

−19.2%

avg $37.96

vs 200-day

−43.3%

avg $54.10

From 1-year high

−67.7%

high $94.82 · 2026-02-12

levels and the read39% annualized vol · 30d
resistance$38.62turned here 3×+25.9%
resistance$35.84turned here 3×+16.9%
  • Price is 19.2% below its 50-day average and 43.3% below its 200-day.
  • RSI at 29 is oversold: selling has been one-sided.
  • The nearest ceiling is $35.84 (+16.9%).

A description of the chart, not advice. Indicators describe what the price has done; none of them knows what it does next.

12Questions

Questions people ask about it

questions5 answered

Is WHR a good buy right now?

Whirlpool Corporation trades at 10.1x earnings. This is below market average, potentially undervalued. Current risk level is High based on 40.7% volatility.

Does WHR pay dividends?

Yes, Whirlpool Corporation offers a dividend yield of 9.90%. That is roughly $3.04 per share a year.

How volatile is WHR?

With 30-day annualized volatility of 40.7% and beta of 1.15, WHR is classified as High risk. Expect larger swings than the broader market during volatile periods.

What is the analyst price target for WHR?

The average analyst price target for Whirlpool Corporation (WHR) is $50.67 based on 12 analyst estimates, about 65.2% above the current price of $30.67. The published range runs from $31.00 to $137.00.

How much revenue does WHR generate?

Whirlpool Corporation reported $14.92B in trailing twelve-month revenue. Revenue growth is running at -6.8% year over year. Net margin sits at 1.3%. Figures are aggregated from company filings by Yahoo Finance and refresh on an hourly cadence.

Compare WHR with anything

Five years side by side: what $10,000 became, how far each fell, whether they move together.

Whirlpool Corporation logo