CONSUMER DEFENSIVE4/13/2026 • LIVE

Coca-Cola Company logoCoca-Cola Company (KO)

Coca-Cola Company (KO) is a consumer defensive company operating in beverages—non-alcoholic. Demand is typically resilient, with margin discipline and pricing power as key drivers. Follow price action, market risk, and comparative valuation signals to support portfolio decisions.

PRICE
$76.41
-1.37% today
RISK
MEDIUM
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Key Metrics

MARKET CAP
$328.88B
P/E RATIO
25.1
BETA
0.36
Less volatile
DIV YIELD
2.66%
52W HIGH
$82.00
52W LOW
$65.35
VOLATILITY
16.5%
30d annualized

Price Performance

30-DAY PRICE CHART

$77.34 → $76.41-1.20%
30 days agoToday

1-YEAR PERFORMANCE

$73.00 → $76.41+4.7%
$68$74$80AprMayJunJulAugSepOctNovDecJanFebMar
KO | 52-week chartLast updated: 4/13/2026

Consumer Defensive Sector Context

Stable sector with essential products like food, beverages, and household goods.

METRICKOSECTOR AVGVS SECTOR
P/E Ratio25.1x21.0x 20%
Beta0.360.65Less volatile
Div Yield2.66%2.80%Below avg
30d Volatility16.5%18%Lower risk

TOP CONSUMER DEFENSIVE PEERS

Competitors Analysis

Compare KO's key metrics against its main consumer defensive sector competitors.

COMPANYPRICEMARKET CAPSECTOR
Coca-Cola Company logoKO(You are here)
$76.41$328.88BConsumer Defensive
$143.58$336.05BConsumer DefensiveVIEW →
$155.88$213.08BConsumer DefensiveVIEW →
$124.57$993.12BConsumer DefensiveVIEW →
Click on a competitor to view their full analysis

Technical Analysis

Coca-Cola Company is currently trading at $76.41, which is 6.8% below its 52-week high. With a beta of 0.36, the stock shows lower sensitivity to market movements.

RSI (14)NEUTRAL
30-DAY TRENDNEUTRAL
VOLUME12.7M(Below avg)

Frequently Asked Questions

Is KO a good buy right now?

Coca-Cola Company trades at 25.1x earnings. This is near market average. Current risk level is Medium based on 16.5% volatility.

Does KO pay dividends?

Yes, Coca-Cola Company offers a dividend yield of 2.66%. This translates to approximately $2.03 per share annually.

How volatile is KO?

With 30-day annualized volatility of 16.5% and beta of 0.36,KO is classified as Medium risk. The stock tends to be more stable than the market average.

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Last updated: 4/13/2026, 10:48:59 PM